Food & cooking

Brand deals for food & cooking creators, run your way

The CPG DM, the meal-kit inbound, the recipe integration, the restaurant that wants you in for a tasting — food deals come in seasonal waves and mix gifted product with real money. Plug Pro is the back office that keeps every one straight: packaged, licensed, and paid directly to you.

Flat monthly price · zero per-deal fees · keep 100%

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Recipe deals, packaged

Turn "make something with our product" into a clean, priced package — the integration, the number of videos, and the usage rights the brand actually wants — so they say yes to a set scope, not a moving target.

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Gifted and paid, never blurred

A free box of product isn't a paycheck. Track gifted PR and paid integrations side by side in one pipeline, so a comp never gets mistaken for a paid deal — or quietly done for free.

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Keep 100%

Flat monthly price, zero per-deal fee. The CPG brand, the meal-kit, the local restaurant — every one of them pays you directly, and the whole amount is yours.

How a food deal runs on Pro

You landed the brand — the CPG DM, the meal-kit inbound, the restaurant that wants you in. This is everything after the yes.

1

Package the recipe

Send a priced package: the recipe integration, the number of videos, and the usage — organic vs. paid ads — so the brand agrees to a set scope, not an ever-growing ask.

2

Lock the terms

Agree the deliverables, the shoot date around the season, and the rate on one board — gifted product, paid fee, or both — and lock it before you cook.

3

Deliver with rights

Hand over the master with a usage certificate attached, so when the brand wants to run your recipe as an ad, it's already licensed and paid for — not a favor.

4

Get paid direct

The brand pays you directly. No escrow, no per-deal fee — whether it's a $200 integration or a holiday series, the full amount lands in your account.

Keep 100% vs. handing a manager a cut

The math on the food deals you source yourself, run through your own back office.

On Plug Pro
With a manager or agency
Per-deal fee
$0 — one flat monthly price
15–25% off every integration
Gifted vs. paid
Tracked as separate things in one pipeline
Blurred together, or not tracked at all
Recipe usage rights
A certificate on every delivery — organic vs. ads, spelled out
However you two remember the DM
Who you work with
The CPG, meal-kit, and restaurant brands you source
Whoever the agency signs you to
How you're paid
The brand pays you directly
Held, then paid out minus the cut

Questions, answered

How does Plug Pro help me run brand deals as a food creator?+

You source the deals — the CPG DM, the meal-kit inbound, the local restaurant that wants you in — and Plug Pro runs them: package the recipe integration, lock the terms, deliver with a usage certificate, and get paid directly. Flat monthly price, zero per-deal fee, so you keep 100%. Plug Pro isn't a marketplace; it's your back office.

A brand offered me free product instead of pay. Is that a deal?+

That's gifted PR, not a paid deal — and Plug Pro lets you track both without confusing them. Log the gifted product for what it is, and when a brand wants a recipe integration or usage rights, price and invoice it as the paid deal it should be. A free box is worth logging; it isn't a paycheck.

The brand wants to run my recipe video as an ad. How do I charge for that?+

That's a usage license, and it's separate from making the video. On Plug Pro you set the channels and term — organic only, or paid ads too — and deliver a verifiable certificate that says exactly what they can run and for how long. When they boost your recipe, it's already licensed and paid for.

Do I need a separate tool for restaurant visits and appearances?+

No. A comped restaurant visit or a paid in-person appearance books on the same calendar as your recipe deals, with the deposit, the day-of balance, and any must-says tracked on the record. One back office for the gifted shoots, the paid integrations, and the IRL tastings.

Keep exploring

Run your next food deal on Pro

Free for 7 days, no card. Keep 100% of every recipe deal, gifted collab, and restaurant visit.

Start free — keep 100%