Terms of Service
Last updated: May 18, 2026
1. Acceptance of these terms
By creating an account or using Plug ("the Service"), you agree to be bound by these Terms of Service ("Terms"). If you don't agree, do not use the Service.
2. Eligibility
You must be at least 18 years old and able to form a binding contract under the laws of your jurisdiction. By signing up, you represent that you meet these requirements.
3. Account types
Plug supports two account types:
- Creator accounts represent individuals who produce social media content. Creators can send and receive offers, run shoutout swaps, accept paid shoutouts, run collabs, and apply to brand campaigns.
- Brand accounts represent businesses or organizations promoting products or services. Brands can send paid shoutout offers and post campaigns; brands cannot offer shoutout swaps or collabs.
You are responsible for the accuracy of the information you provide and for keeping your credentials secure. Misrepresenting your identity or account type is a material breach of these Terms.
4. Acceptable use
You agree not to:
- Use the Service for any unlawful purpose
- Harass, threaten, or impersonate other users
- Submit false verification data, fake follower counts, or doctored screenshots
- Circumvent payment, fees, or verification systems
- Promote regulated products (firearms, controlled substances, gambling, etc.) without explicit permission
- Use the platform to launder money or facilitate fraud
- Scrape, reverse-engineer, or interfere with the operation of the Service
We may suspend or terminate accounts that violate these rules, with or without notice.
5. Marketplace transactions
Plug is a marketplace; we facilitate transactions between users but are not a party to them. Specifically:
- Paid deals are processed through Stripe. The brand (or paying creator) is charged when a deal is accepted. Funds are held in escrow until the post is verified and survives the agreed-on live window.
- Platform fees are deducted from the creator's payout, not added to the buyer's payment. The standard creator fee is 15% of the deal amount. The first 500 creators to onboard ("founding creators") are charged 8% for the life of their account.
- Brands do not pay a platform fee on top of the deal amount during beta. Brand pricing for live mode may change with notice.
- Swap deals (creator-to-creator, no money) carry no platform fee but are still subject to verification.
- Post-survival verification. Posts are monitored for the agreed minimum days live. If a post is deleted early, an automatic refund may be triggered based on the deal's terms.
6. Disputes and refunds
We provide tools for resolving disputes between users (in-deal messaging, a report button, a founder review queue for flagged deals). Refunds are issued based on the deal's verification status and post-survival rules. We may, at our discretion:
- Hold funds in escrow pending resolution
- Refund the buyer if delivery is materially incomplete
- Release funds to the creator if delivery meets the agreed terms
- Suspend either or both parties pending investigation of bad-faith behavior
Our determinations are final for platform-mediated disputes. Either party retains independent legal remedies outside the platform.
7. Intellectual property
You retain all rights to content you create. By posting content as part of a Plug deal (a sponsored post on TikTok, Instagram, etc.), you grant the counterparty the usage rights specified in the deal terms (e.g., reshare allowed, paid ads, whitelisting). Outside those specified rights, neither party may repurpose the other's content.
Plug retains rights to the Service itself — the website, software, branding, and copyrighted materials. You may not copy, modify, or redistribute the Service.
8. Termination
You may close your account at any time. We may suspend or close accounts for breach of these Terms, fraudulent activity, prolonged inactivity, or at our discretion. Pending transactions at termination follow the same dispute and refund rules.
9. Disclaimers
The Service is provided "as is" without warranties of any kind. We do not guarantee any specific business outcome, audience size, post performance, or deal volume. Verification systems are best-effort; you should not rely solely on them for high-value transactions.
10. Limitation of liability
To the maximum extent allowed by law, Plug's total liability to any user is limited to the platform fees paid by that user in the twelve (12) months preceding the claim. We are not liable for indirect, consequential, or incidental damages.
11. Governing law
These Terms are governed by the laws of the United States and the jurisdiction in which Plug is incorporated, without regard to conflict-of-laws principles. Disputes will be resolved in the courts of that jurisdiction.
12. Changes to these terms
We may update these Terms over time. Material changes will be announced via email or in-app notice. Continued use of the Service after a change constitutes acceptance of the updated Terms.
13. Contact
Questions about these Terms? Email hello@getplug.io.