Terms of Service
Last updated: July 16, 2026
1. Acceptance of these terms
By creating an account, accessing, or using Plug Pro ("the Service"), operated by Plug Marketplace LLC ("Plug," "we," "us") — including any product, feature, tool, or service made available on this site — you agree to be bound by these Terms of Service ("Terms") and our Privacy Policy. If you don't agree, do not use the Service.
These Terms govern Plug Pro, our back office for creators who source their own brand deals. Plug Pro is not a marketplace — we don’t find or supply your deals, and we don’t take a cut of them. Our separate legacy product, Plug Classic (the fee-based escrow marketplace), is governed by its own terms; if you use it, those terms apply there.
2. Eligibility
You must be at least 18 years old and able to form a binding contract under the laws of your jurisdiction. By signing up, you represent that you meet these requirements.
3. Your Plug Pro account
A Plug Pro account is a solo creator account — free to create, with a paid subscription for expanded features (section 6). You use it to run your own externally-sourced brand deals — logging deals, sending offers and packages, managing licensing, invoicing, and using our creator tools. You are responsible for the accuracy of the information you provide and for keeping your credentials secure.
The brands you deal with are not required to have a Plug account. In most Plug Pro flows a brand accepts your offer or signs your contract through a public link (for example, an offer page or an e-signature request) without registering. Where a brand does create a lightweight account to view its deals with you, it agrees to these Terms too. Misrepresenting your identity, or impersonating a brand or another person, is a material breach of these Terms.
4. Acceptable use
You agree not to:
- Use the Service for any unlawful purpose
- Harass, threaten, or impersonate other people or brands
- Submit false verification data, fake follower counts, or doctored screenshots
- Circumvent our subscription billing, AI metering, or free-tier usage limits, or evade an account suspension
- Falsify, forge, or tamper with a deal record, license, or certificate
- Promote regulated products (firearms, controlled substances, gambling, etc.) without explicit permission
- Use the platform to launder money or facilitate fraud
- Scrape, reverse-engineer, or interfere with the operation of the Service
We may suspend or terminate accounts that violate these rules, with or without notice.
5. Connecting third-party platforms
You can connect third-party platforms — such as YouTube, TikTok, Instagram, Facebook, Threads, Twitch, Kick, or Pinterest — to your Plug account. When you connect one, you:
- authorize Plug to access that account on your behalf through the platform’s official API, for the limited, read-only purposes described in our Privacy Policy — such as showing a verified follower or subscriber count on your Plug profile and keeping it current;
- confirm you own, or are authorized to connect, that account, and that connecting it doesn’t violate the platform’s own rules;
- agree that your use of each connected platform stays subject to that platform’s own terms. Those services are run by third parties we don’t control, and Plug isn’t responsible for them, their availability, or changes they make to their APIs.
Plug requests the minimum access it needs and never posts, edits, or deletes anything on your connected accounts. You can disconnect any platform at any time in Profile → Platforms, which stops Plug’s access and deletes the tokens we stored for it. We explain exactly what we read, store, and delete in the Privacy Policy.
Plug is an independent product of Plug Marketplace LLC. We are not affiliated with, endorsed by, or sponsored by Meta (Facebook, Instagram, Threads), Apple, Google (YouTube), TikTok, Twitch, Kick, Pinterest, or any other third-party platform. Platform names and logos are trademarks of their respective owners and are used only to identify the integration.
6. Your subscription and billing
Plug Pro has a free tier and a paid plan sold as a flat, recurring subscription. The subscription is the only thing Plug ever charges you — using the free tier costs nothing — and it is entirely separate from the money on your brand deals (covered in section 7). Subscriptions are billed through Stripe, our payment processor.
- The free tier. You don’t need a subscription to use Plug Pro. At $0, with no card, you can log your brand deals and keep your full deal history — your history is never paywalled — publish one storefront page, browse brand discovery, and use a small daily allowance of our AI drafting tools. Free-tier features carry usage limits that reset over time (for example, daily); the current limits are shown in the product where they apply, and we may adjust them as the product evolves.
- Plans and price. Our paid plan is Solo, billed monthly or annually (currently $19/month standard, or $14/month at the founding rate). The exact plan and price are shown at checkout before you pay. If you subscribe while founding pricing is available, your founding rate is locked to your account for as long as your subscription stays active. Prices for new signups may change with notice.
- Trials and promotional periods. We no longer offer a free trial to new accounts — new accounts simply start on the free tier. If your account already has a trial or complimentary promotional period, we honor it in full: it requires no card, and unless you choose a paid plan it simply expires on its own and you are never charged.
- Auto-renewal. When you add a card and start a paid plan, you authorize Plug to charge that card automatically — when any remaining trial or promotional period ends, and again at the start of each billing period — until you cancel. Renewal is at the then-current rate for your plan (or your locked founding rate). If the renewal rate for your plan increases, we will notify you in advance, and the new rate takes effect only at a subsequent renewal — so you can cancel first if you don’t want it.
- Cancellation. You can cancel any time from Settings → Billing → Manage billing, which opens the Stripe billing portal. Canceling is at least as easy as signing up — fully online, effective immediately for future renewals, with no phone call and no retention hoops. Cancellation stops future renewals; you keep access through the end of the period you’ve already paid for. We do not provide refunds or proration for partial periods except where required by law.
- Failed payments. If a renewal charge fails, we may retry it over a short grace period; if it keeps failing, your paid features pause until billing is resolved.
- Promotion codes. We may accept promo codes at checkout; any discount applies as stated when you redeem it.
Stripe stores and processes your card details; Plug never sees or stores full card numbers. How we handle the billing data we do keep is described in the Privacy Policy.
7. Deals and payments (off-platform)
Plug Pro is a back office for the deals you source and run with brands. It is important that you understand how money works here:
- Plug is not a payment processor and holds no funds. Plug is not a party to your deals and does not hold, escrow, transmit, receive, or guarantee any deal payment. The brand pays you directly, by whatever method you agree — your own Stripe, PayPal, Venmo, Cash App, bank transfer, or anything else. There is no platform fee on a Plug Pro deal: Plug takes 0% of your deal value, and the amount the brand pays is the amount you receive.
- Online card / PayPal option. Where a deal offers a “pay online” button, that charge is a direct payment into the creator’s own connected Stripe or PayPal account — it settles 100% to you, with no Plug balance and no application fee. Plug facilitates the payment link but is not the merchant of record and never takes custody of the money.
- Marking a deal paid is your own confirmation. When you mark a deal as paid, that is your representation that you received the money; Plug does not independently verify it. Plug records the deal, its terms, and its status — nothing more.
- No held earnings, no payout gate. Because the brand pays you directly, Plug never holds a balance for you and there is no payout-setup step that gates access to your deal money.
- Deposits, retainers, and in-person balances are tracked on the deal as a record (agreed / collected / outstanding). Plug tracks these statuses; it does not hold or route the funds.
- How long a post stays live, revisions, and similar deliverable terms are agreements between you and the brand. Plug does not monitor your live posts or enforce a survival window; put any such terms in writing on the deal.
- Campaigns on Plug Pro are a private way for you to group your own off-platform deals for tracking and reporting. They are not a place brands apply to.
9. AI features and credits
Plug Pro includes AI-assisted tools — among them the Workbench (hooks, scripts, and concept drafting), AI deal intake from a pasted or uploaded brief, the Plug Assistant, the Scam Scanner, Video Analysis, career tools, and outreach draft-writing. To provide these, the content you submit — which may include text, images, uploaded documents such as contracts, and video files — is transmitted to our third-party AI providers, currently Anthropic and Google (Gemini), to generate a response. We describe what goes to each, and how it’s handled, in our Privacy Policy.
AI output is generated automatically, provided “as is,” may be inaccurate or incomplete, and is not legal, financial, tax, or other professional advice — you are responsible for reviewing and editing anything you publish or rely on. The Scam Scanner and similar checks are best-effort signals, not a guarantee about any counterparty.
You are the publisher of what you make with these tools. Don’t use AI output to create fake reviews or testimonials, fabricated endorsements, or content that misrepresents who made it or what it shows. Where the law — including FTC rules and guidance on AI-generated content and endorsements — or a platform you publish to requires you to disclose that content is AI-generated, that disclosure is your responsibility. Plug’s AI features don’t relieve you of those obligations.
AI features are metered, on every tier. The free tier includes a small daily allowance of AI drafting actions that resets over time; a paid plan includes a monthly credit allowance, where different actions cost different amounts (for example, generating video-related output costs more than text), and you may be able to add more. Which AI tools are available — and the underlying model quality — can differ by tier. When your allowance runs out, AI actions are paused until it resets, you add credits, or you upgrade.
You agree not to misuse, overload, probe, or attempt to extract the systems behind these features. Some account and entitlement actions are automated (for example, subscription status changes, trial expiry, and credit metering); significant moderation and enforcement decisions involve human review.
10. Brand Radar and outreach
Plug Pro may give you access to Brand Radar (a directory of brands to pitch) and an outreach workspace where you can save brand contacts and draft pitches. Business contact information provided or stored through these features is for your own legitimate business outreach only. You agree that you:
- will comply with all applicable anti-spam and data-protection laws (for example CAN-SPAM, CASL, and GDPR) when you contact anyone, including honoring opt-out requests;
- will not send bulk, automated, or unsolicited spam;
- will not resell, redistribute, or scrape the contact data; and
- are the sender of your own outreach. Plug does not send messages on your behalf, and does not warrant that any contact detail is accurate, current, or that a given brand welcomes outreach.
How this contact data is collected and handled is described in the Privacy Policy.
11. Records, disputes, and enforcement
Because Plug holds no funds on your deals, Plug cannot issue, adjudicate, or guarantee a refund, and reaches no binding finding about a payment or delivery dispute between you and a brand. Those are matters for you and the brand to resolve directly. What Plug gives you instead is a durable record:
- the deal’s terms, timeline, and messages;
- verifiable license certificates for the rights you granted; and
- a guided DMCA takedown if a brand uses your content beyond its license — Plug can nudge the brand and prepare a notice, but you, as the copyright owner, send it. Plug does not act as your legal representative or file anything for you.
A report or non-delivery flag creates a record only; it does not force an outcome. Plug Pro does not assign creators a public reputation score — trust on Plug Pro comes from verifiable certificates, your deal records, and your public reviews, not from a platform-generated rating.
12. Copyright infringement (DMCA)
Plug respects intellectual-property rights and expects the same from its users. Content you host on the Service — your storefront, portfolio, clips, and delivered files — must be yours or used with permission. We respond to copyright complaints under the Digital Millennium Copyright Act (17 U.S.C. § 512). This section covers content hosted on Plug; if a brand misuses your content elsewhere beyond its license, the guided takedown in section 11 helps you notify the platform hosting it. A summary of this policy lives at getplug.io/dmca.
Filing a takedown notice. If you believe content on Plug infringes your copyright, send our designated agent a written notice that includes:
- identification of the copyrighted work you say is infringed;
- identification of the infringing material and where it is on the Service (a URL or enough detail for us to find it);
- your name, mailing address, telephone number, and email;
- a statement that you have a good-faith belief the use is not authorized by the copyright owner, its agent, or the law;
- a statement, under penalty of perjury, that the notice is accurate and that you are the copyright owner or authorized to act for them; and
- your physical or electronic signature.
Designated agent. Copyright Agent, Plug Marketplace LLC, 522 W Riverside Ave STE N, Spokane, WA 99201, phone +1 (509) 231-8230, or by email: support@getplug.io. When we receive a valid notice we remove or disable access to the material expeditiously, notify the person who posted it, and provide them a copy of the notice.
Counter-notice. If your content was removed and you believe that was a mistake or misidentification, you may send the designated agent a counter-notice with: identification of the removed material and where it appeared; a statement, under penalty of perjury, of your good-faith belief that the removal was a mistake or misidentification; your name, address, and phone number; your consent to the jurisdiction of the federal district court for your district (or, if you are outside the United States, any judicial district where Plug may be found) and to accepting service of process from the person who filed the original notice (or their agent); and your signature. We will promptly provide the original complainant a copy of your counter-notice; unless they tell us within ten (10) business days that they have filed a court action seeking to restrain the alleged infringement, we will restore the material within ten (10) to fourteen (14) business days of receiving your counter-notice.
Repeat infringers will have their accounts terminated in appropriate circumstances. Misrepresentation: under 17 U.S.C. § 512(f), anyone who knowingly and materially misrepresents that material is infringing — or that it was removed by mistake — can be liable for damages, including costs and attorneys’ fees. Don’t send a notice or counter-notice unless you mean it.
13. Termination
You may cancel your subscription or close your account at any time. On cancellation, access to paid features continues through the end of the period you’ve already paid for (see section 6); after that, your account continues on the free tier, and your deal history stays visible and exportable. Deals in progress at termination remain between you and the brand — Plug holds no funds to release or refund. When you delete your account, we anonymize and deactivate it as described in the Privacy Policy, retaining anonymized financial records where the law requires. We may suspend or close accounts for breach of these Terms, fraudulent activity, non-payment, prolonged inactivity, or at our discretion.
14. Disclaimers
The Service is provided "as is" without warranties of any kind. We do not guarantee any specific business outcome, audience size, post performance, or deal volume. Payment confirmations on a deal are self-reported by the creator and are not verified by Plug. AI features — including the Workbench, Scam Scanner, and Video Analysis — are best-effort, may be wrong, and are not professional, legal, or financial advice. A certificate proves what the parties agreed; it does not guarantee a counterparty’s conduct.
15. Limitation of liability
To the maximum extent allowed by law, Plug’s total liability to any user is limited to the subscription fees that user paid Plug in the twelve (12) months preceding the claim, or one hundred U.S. dollars ($100) if greater. Amounts a brand paid you directly on an off-platform deal are not amounts paid to Plug and are excluded from this calculation. We are not liable for indirect, consequential, or incidental damages.
16. Governing law
These Terms are governed by the laws of the State of Washington, United States, without regard to conflict-of-laws principles. Subject to the arbitration agreement in section 17, any dispute will be brought exclusively in the state or federal courts located in Washington, and you consent to the personal jurisdiction of those courts.
17. Arbitration and class-action waiver
Please read this section carefully — it affects your legal rights, including how disputes are resolved and your ability to bring a claim in court or as part of a class action.
Try informal resolution first. Before starting an arbitration, you agree to email us at with a short description of the dispute and the relief you want, and to give us 60 days to resolve it. Most issues are settled this way.
If we can’t resolve it, then except for the carve-outs below, you and Plug agree that any dispute arising out of or relating to these Terms or the Service will be resolved by final and binding individual arbitration, administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, rather than in court. The arbitration takes place in Washington (or by phone, video, or on the documents alone, where the rules allow), and the laws of Washington govern as set out in section 16. Carve-outs: either side may still bring an individual claim in small-claims court, and either side may seek an injunction or other equitable relief in court to protect intellectual property or stop misuse.
Class-action waiver. Disputes will be arbitrated only on an individual basis. You and Plug each waive any right to bring or take part in a class, collective, consolidated, or representative proceeding. The arbitrator may award relief only in favor of the individual party and only as far as needed for that party’s own claim.
Batch arbitration. If twenty-five (25) or more arbitration demands raising similar claims are filed against Plug with the help of the same or coordinated counsel or organizations, the demands will be resolved in batches — under the AAA’s batching procedures if it has them, or otherwise in batches of up to fifty (50) selected alternately by each side, with a single set of filing and administrative fees due per batch. This applies equally to Plug and to claimants, and keeps mass filings from being used to pressure either side.
Process details. The arbitrator — not a court — decides disputes about the interpretation, applicability, or enforceability of this arbitration agreement, except that only a court may decide whether the class-action waiver above is enforceable. Any applicable statute of limitations is paused (tolled) while informal resolution under this section is pending. This section survives cancellation of your subscription and closure of your account.
Your right to opt out. You can opt out of this entire section by emailing within 30 days of first accepting these Terms (or this section), with your name and a statement that you opt out of arbitration. Opting out won’t affect any other part of these Terms. If any part of this section is unenforceable, the rest still applies — except that if the class-action waiver is found unenforceable, this entire arbitration section does not apply to that dispute.
18. Changes to these terms
We may update these Terms over time. Material changes will be announced via email or in-app notice. Continued use of the Service after a change constitutes acceptance of the updated Terms.
19. Contact
Questions about these Terms? Email , or write to us at Plug Marketplace LLC, 522 W Riverside Ave STE N, Spokane, WA 99201.
Flow-specific terms
These apply only when you participate in the named flow on Plug. The relevant section is also surfaced inside an in-flow modal at the moment of agreement.
- In-person booking terms — brand side — Public-venue confirmation, what brands cannot ask for, cancellation kill-fees, livestream rider, dispute process
- In-person booking terms — creator side — Venue confirmation, your safety responsibilities, posting + verification, cancellation, livestream rider, disputes
- Pro in-person booking terms — brand side — Off-platform booking: public-venue confirmation, what brands cannot ask for, direct settlement
- Pro in-person booking terms — creator side — Off-platform appearance: venue confirmation, your safety responsibilities, FTC disclosure, direct settlement
- Paid shoutout terms — Deliverables, compliance, fees, verification, cancellation, disputes, IP
- Collab (swap) terms — Mutual deliverables, verification, cancellation, IP, disputes
- Content license terms — Non-exclusive rights to existing content — tiers, add-ons (whitelisting, raw footage), delivery, expiry, renewals
- Pro content license terms — Plug Pro content licenses — paid directly to the creator, off-platform. No escrow, no Plug fee, no Plug-adjudicated refunds.
- Creator content license terms — You own or control the content and everything in it; you grant the brand the selected non-exclusive license and keep your copyright.
- UGC license terms — Commissioned footage — owned-channel use free forever, paid ads by term, whitelisting + raw footage; creator keeps copyright
- Gifted campaign terms — Product-for-post, shipping, 14-day window, #gifted disclosure, fees, content rights
- Gifted pitch terms — Pitch scope, 72h address, 14-day post window, #gifted disclosure, missed-window penalties
In-person booking terms — brand side
1. Public-venue requirement
Plug in-person bookings are limited to public-facing events at named venues. By submitting this offer you confirm the venue is a public event — not a private home, hotel room, undisclosed location, or any setting where the creator would be isolated.
Misrepresenting the venue is a material breach of these terms and may result in account suspension, immediate refund to the creator, and reporting to local authorities if safety concerns arise.
🚫 2. What brands cannot ask for
You may not, as part of an in-person booking:
- Pressure the creator to leave the named venue for any reason
- Request non-event activities (private meetings, alternate locations, personal favors, romantic or sexual content)
- Require the creator to share personal contact information (personal phone number, home address, government ID)
- Withhold credentials, transportation, or access at the event in exchange for additional services
- Solicit content that requires the creator to be alone with you or your team
3. Cancellation and refunds
Cancellation policy on in-person deals (see also the cancel preview on each deal page):
| Timing | What happens |
|---|---|
| 7+ days before | Full refund of the appearance fee + any unpaid travel. |
| 24h–7 days before | Creator keeps 50% as a kill fee; you receive the rest. |
| <24h or after start | Creator keeps 100% of the appearance fee. |
Plug retains its platform fee on any refund path; the Stripe processing fee is non-refundable.
Travel is refundable only while no travel receipt has been uploaded. Once the creator uploads a receipt, those funds stay with the creator (they’ve already booked).
4. Evidence and verification
Plug records the offer terms, your attestation timestamps, all deal messages, uploaded credentials, and post-event verification photos as part of the deal audit trail. This evidence is reviewed in any dispute and may be shared with law enforcement on lawful request.
5. Livestream rider (optional)
Some bookings include a livestream rider — a paid add-on where the creator broadcasts live (Twitch at launch) during the event. The livestream fee is folded into the booking total and held in escrow alongside the appearance fee.
Plug detects when the creator’s connected channel goes live during the event window and adds the proof — captured frames and a clip/VOD link — to the deal receipt, visible to both parties.
The livestream is evidence, not a release condition. Escrow still releases on mutual confirmation (you and the creator) plus host confirmation — not on the livestream check. A missed or partial livestream is weighed like any other evidence in a dispute; on its own it neither holds nor releases funds.
6. Dispute process
If something goes wrong on either side, open a dispute from the deal page within 7 days of the event. Funds stay in escrow while Plug's team reviews evidence from both parties and reaches a resolution: refund, release, or split.
7. Liability
Plug is a marketplace. We verify identities, hold escrow, and adjudicate disputes — we do not attend events or guarantee outcomes off-platform. You are responsible for your conduct at the venue and for any harm caused by misrepresentation of the booking.
In-person booking terms — creator side
1. Public-venue confirmation
You’re accepting a booking at a public-facing event venue. If the venue is not what was described — for example, the brand asks you to meet at a private home, hotel room, or unstated location — do not go. Report the change immediately from the deal page; Plug refunds the brand and protects your account.
🛡️ 2. Your safety responsibilities
Plug verifies brand identities (phone + business email + manual review) and holds the payment in escrow, but we are not present at the event. Your safety choices at and around the venue are your own. Plug strongly encourages you to:
- Verify the venue independently — Google the event, check the venue’s published schedule, confirm it’s a real public event
- Share your location with someone you trust for the day of the event (location-sharing in iMessage, Find My, Google Maps, Life360, etc.)
- Use a buddy system when possible — bring a friend, request a +1 pass, or check in with someone before and after
- Keep location services on during the booking window
- Report suspicious activity to both Plug AND local authorities as soon as it occurs — don’t wait for the deal to end
- Leave immediately if you feel unsafe. Your personal safety always overrides any contractual obligation to complete the booking; we will not penalize a creator who leaves a venue for safety reasons
By accepting this booking you confirm: (a) you’ll take responsibility for your own safety at the event, (b) you understand Plug’s role is identity verification + escrow, not on-site supervision, and (c) you’ll report suspicious activity to Plug and local authorities.
3. Posting and verification
After the event, upload required evidence (event photos, posted links) from the deal page so escrow can release. Don’t share the brand’s credentials, NDA-restricted materials, or any content covered by a non-disclosure clause on the deal.
If the deal requires a social post, it is a paid appearance: any post you make about it must be clearly and conspicuously disclosed as an ad / paid partnership (e.g. #ad or the platform’s paid-partnership label), per FTC rules.
4. Cancellation and no-show
What happens if you cancel an accepted booking:
| Timing | What happens |
|---|---|
| Before the event starts | Cancel any time — the brand is refunded in full and the deal is marked cancelled-by-creator. No penalty. |
| Can’t attend (illness / emergency) | Report it from the deal page once the event has started — our team reviews. Cancellation isn’t self-serve after start. |
| No-show (no notice) | Full refund to the brand + an automatic flag on your account. Repeat no-shows can suspend in-person access. |
5. Travel and expenses
If the deal includes a travel allowance, upload the receipt for your booked flights/lodging from the deal page as soon as you’ve paid for them. Once a travel receipt is uploaded, those funds stay with you even if the brand cancels — you’ve already committed.
6. Livestream rider (when included)
If your booking includes a livestream rider, you agree to broadcast live (Twitch at launch) for at least the agreed minimum during the event window. You connect the streaming channel when you accept the deal, and Plug binds that channel to the booking.
Plug detects when your bound channel goes live during the event window and logs the proof — captured frames and a clip/VOD link — to the deal receipt. This is evidence, not a release condition: escrow still releases on mutual and host confirmation, not on the livestream check.
Going live broadcasts that you’re at the venue in real time. Be mindful of what your stream reveals about your exact location, and follow the same safety practices set out above.
7. Reporting and disputes
If something goes wrong at the event, open a dispute from the deal page within 7 days. Plug’s team reviews evidence from both parties and reaches a resolution. For safety incidents, contact local authorities first; we’ll cooperate with any lawful investigation.
Pro in-person booking terms — brand side
1. Public-venue requirement
Plug in-person bookings are limited to public-facing events at named venues. By submitting this booking you confirm the venue is a public event — not a private home, hotel room, undisclosed location, or any setting where the creator would be isolated.
Misrepresenting the venue is a material breach of these terms and may result in account suspension and reporting to local authorities if safety concerns arise.
🚫 2. What brands cannot ask for
You may not, as part of an in-person booking:
- Pressure the creator to leave the named venue for any reason
- Request non-event activities (private meetings, alternate locations, personal favors, romantic or sexual content)
- Require the creator to share personal contact information (personal phone number, home address, government ID)
- Withhold credentials, transportation, or access at the event in exchange for additional services
- Solicit content that requires the creator to be alone with you or your team
3. Cancellation
Cancellation and any kill-fee are between you and the creator — agree them up front and put them in writing on the deal. Plug records the booking but holds no funds, so it can’t enforce a refund or a cancellation fee on either side.
4. Evidence and record
Plug records the booking terms, your attestation timestamps, and all deal messages as part of the deal’s audit trail. This record may be shared with law enforcement on lawful request. It is a record only — Plug does not adjudicate outcomes on off-platform deals.
5. Liability
Plug is a record-keeping tool for a booking you arranged directly. We do not verify the parties, attend events, hold funds, or adjudicate disputes on off-platform deals. You are responsible for your conduct at the venue and for any harm caused by misrepresentation of the booking.
Pro in-person booking terms — creator side
1. Public-venue confirmation
You’re accepting a booking at a public-facing event venue. If the venue is not what was described — for example, the brand asks you to meet at a private home, hotel room, or unstated location — do not go. There is no Plug-held payment to fall back on here, so protect yourself first: don’t proceed, and report the change from the deal page.
🛡️ 2. Your safety responsibilities
Because you sourced this booking yourself, Plug has not verified the brand and is not present at the event. Your safety choices at and around the venue are entirely your own. Plug strongly encourages you to:
- Verify the venue independently — Google the event, check the venue’s published schedule, confirm it’s a real public event
- Share your location with someone you trust for the day of the event (location-sharing in iMessage, Find My, Google Maps, Life360, etc.)
- Use a buddy system when possible — bring a friend, request a +1 pass, or check in with someone before and after
- Keep location services on during the booking window
- Report suspicious activity to local authorities as soon as it occurs — don’t wait for the event to end
- Leave immediately if you feel unsafe. Your personal safety always overrides any commitment to complete the booking
By accepting this booking you confirm: (a) you’ll take responsibility for your own safety at the event, (b) you understand Plug’s role is a record-keeping tool, not brand verification or on-site supervision, and (c) you’ll report suspicious activity to local authorities.
3. Posting and disclosure
Don’t share the brand’s credentials, NDA-restricted materials, or any content covered by a non-disclosure clause on the deal.
If the booking includes a social post, it is a paid appearance: any post you make about it must be clearly and conspicuously disclosed as an ad / paid partnership (e.g. #ad or the platform’s paid-partnership label), per FTC rules.
4. Cancellation
Cancellation and any kill-fee are between you and the brand — settle them directly, the same way you settle payment. Plug records the booking and its timeline but doesn’t hold funds, so it can’t enforce a refund or a cancellation fee on either side. Agree the cancellation terms with the brand up front and put them in writing on the deal.
5. Travel and expenses
If your quote includes a travel allowance, it’s just a line on the invoice the brand pays you directly — there’s no receipt-upload or escrow-release step. Keep your own receipts for your records and settle any travel dispute with the brand directly.
6. If something goes wrong
Plug holds no funds on this deal, so it can’t issue a refund or adjudicate an outcome. If the brand doesn’t pay or the appearance falls through, record it on the deal page and resolve it directly. For any safety incident, contact local authorities first; we’ll cooperate with any lawful investigation.
Paid shoutout terms
1. What a paid shoutout is
A paid shoutout is a posted piece of content on a named platform (TikTok, Instagram, YouTube, Twitch) following the deliverables spec on the deal page. The buyer (brand or creator) funds the deal before any work begins; Plug holds the funds in escrow until the post is verified and survives the agreed live window.
2. Deliverables and compliance
By accepting, the creator agrees to:
- Post the agreed format on the agreed platform by the due date
- Include the agreed mention, hashtags, link, and any FTC required disclosures (#ad, #sponsored, "Paid partnership")
- Keep the post live for the agreed minimum survival window (default 30 days unless specified otherwise)
- Not edit or replace the post in ways that remove the agreed elements
By accepting, the buyer agrees to:
- Provide accurate brief, brand assets, and any product samples on time
- Not require content that violates law, platform policy, or these terms
- Not request the creator's personal data (phone, address, ID)
3. Platform fees
On every paid shoutout: the creator pays 8% (founding creators 4% for life); the buyer pays 8%. Plug absorbs the Stripe processing fee. Both fees are non-refundable on cancellation or dispute.
4. Verification and escrow release
When the creator submits a post link, Plug Verify checks that it's public, that the agreed mention/hashtags/link are present, and captures a screenshot for the record. Once verified, escrow releases to the creator when the buyer confirms or automatically about 7 days later. A post taken down before release may trigger a refund; a post taken down after release but before the agreed survival window (default 30 days) ends is recorded against the creator's Plug Score rather than refunded.
5. Cancellation and refunds
Pre-acceptance: either side can cancel for free, no fee charged. Post-acceptance: cancellation requires mutual consent or a dispute ruling. If the buyer cancels post-acceptance without creator agreement, the creator earns the agreed amount as kill-fee compensation; Plug keeps its fees.
6. Disputes
If the post doesn't meet the agreed brief, open a dispute from the deal page within 7 days of delivery. Funds stay in escrow while Plug's team reviews evidence and reaches a resolution: refund, release, or split.
7. Intellectual property
The creator retains all rights to the content they create. The deal terms specify what the buyer can do with the content (reshare, paid ads, whitelisting, etc.); outside those terms, neither side may repurpose the other's content or brand without written permission.
Collab (swap) terms
1. What a collab is
A Plug collab is a creator-to-creator swap: each party posts for the other on a named platform following the deliverables spec on the deal page. No money changes hands; no platform fee applies.
2. Mutual deliverables
By accepting, both creators agree to:
- Post the agreed format on the agreed platform by the agreed date
- Include the other creator's mention, agreed hashtags, and any FTC-style disclosure required by your platform of choice
- Keep the post live for the agreed minimum survival window
- Treat the other creator's brand and content respectfully — no disparagement, no impersonation, no edits that misrepresent them
3. Verification
Submit your post link from the deal page when it's live. Plug Verify checks the agreed elements are present. Both sides have to confirm the swap before it's marked completed on each profile's deals-done count.
4. Cancellation and bad-faith conduct
Either side can cancel before acceptance for any reason. After acceptance, cancellation needs mutual consent or a dispute ruling. A creator who repeatedly accepts collabs and fails to deliver may have their swap access suspended.
5. Intellectual property
You retain all rights to the content you create. The collab grants the other party only the rights specified on the deal (typically "may repost this specific piece"). Outside that grant, neither side may repurpose the other's content.
6. Reporting and disputes
If your collab partner doesn't deliver, posts late, or doesn't meet the agreed terms, open a dispute from the deal page. Plug's team reviews evidence from both parties and applies a resolution (re-post requirement, deal voided, or account flag).
Content license terms
1. What a content license is
A content license lets a brand pay a creator for defined rights to use a specific piece of the creator’s existing content — there is no new post to make. The grant is non-exclusive and the creator keeps copyright in their work. A license never transfers ownership: Plug does not offer a full copyright buyout.
The exact rights, channels, and duration for a license are shown on the deal before either side confirms, and the price is calculated and displayed up front.
2. License tiers and what they grant
Paid license tiers differ by how long the rights last. Across every paid tier the brand may repost the licensed content on its owned channels (organic and paid ads) and make basic edits — resizing, cropping, trimming, captions, and calls-to-action — that don’t misrepresent the creator:
- 30-day, 6-month, and 12-month licenses grant those rights for the stated term, after which they end.
- A perpetual license grants the same rights with no end date, and includes the whitelisting, off-social, and raw-footage options below at no extra charge.
For an in-person booking, a license may instead cover the photos and video captured at the event featuring the creator (and, where a post was required, reuse of that post).
3. Optional add-ons
Paid tiers can include any of these, priced and shown before you confirm:
- Whitelisting (TikTok Spark Ads). The creator generates a Spark Ads authorization code in TikTok and provides it to the brand, who may then run ads from the creator’s handle for the authorized window. TikTok controls and enforces that window — when the authorization expires, TikTok ends the ad permission. Plug stores the code and dates but does not run or revoke the ads.
- Off-social. Extends the license beyond social to the brand’s own email and website / landing pages.
- Raw footage. The creator delivers unedited source files, which the brand may use within the licensed rights. Files are held in a private vault (see §5).
4. Payment, delivery, and when the term starts
The brand pays the license fee up front through Stripe. The creator then delivers the licensed content (and any raw footage) through the deal page. Crucially, the license term starts when the content is delivered, not when it is paid for — so the brand gets the full period it paid for. The standard Plug platform fee applies to a license like any other paid deal (creator 8%, founding creators 4%; brand 8%).
5. Master files and access on expiry
Delivered master and raw files are stored privately. The creator can always access their own files. The brand can download the files only while the license is active; when a fixed-term license expires, the brand’s download access ends. Anything the brand has already lawfully published within its licensed rights is not retroactively revoked, but the license must be active (or renewed) to keep using the content going forward.
6. Renewals and extensions
A brand can extend a license that’s still active or renew one that has expired. A renewal bumps the same license’s term forward (no new deal is created), is priced at a fraction of the original tier fee shown before you confirm, and pays the creator again for the additional period. The creator is notified each time a term is extended.
7. Disclosure and lawful use
Because a license covers content the creator already posted (and already disclosed if it was sponsored), no new creator disclosure is required at licensing time. If the brand runs the licensed content as a new advertisement, the brand is responsible for any advertising disclosure its own use requires (FTC, platform policy). Neither side may use the content in a way that is unlawful, misleading, or outside the granted rights.
8. Cancellation, refunds, and disputes
Before the creator delivers, either side can step back and the deal is cancelled with no fee charged. Once the content is delivered and the license is active, the grant is in effect for its term. Platform fees are non-refundable. If a license isn’t delivered as agreed, or the content isn’t what was licensed, open a dispute from the deal page; Plug’s team reviews evidence from both sides and reaches a resolution (refund, release, or split).
9. The Content License Certificate
Every content license is recorded in a Content License Certificate — a record of the agreement plus supporting metadata: a fingerprint of the licensed file, a Plug-recorded timestamp, and a log of both sides’ acceptance. Its purpose is to give both the creator and the brand clear, durable proof of what was agreed.
The certificate is not a notarized, government, or court-issued document, and it is not legal advice. Plug is not a law firm, a notary, or a registry — it keeps a record of a deal you made on Plug. The certificate’s weight in any dispute is for the parties and any court or platform to decide; Plug makes no guarantee of any legal outcome.
10. Your acceptance is an electronic signature
When you send or accept a license in-app, you agree that your electronic acceptance is a valid signature under the federal ESIGN Act and Washington UETA, with the same effect as a handwritten one. To record it, Plug logs your account, a server timestamp, your IP address, your device/browser, and a hash of the exact terms you were shown. That acceptance log is part of the certificate; how we handle the underlying data is described in our Privacy Policy.
11. Public verification
So either side can prove the deal to a third party, each certificate has a public verification page at getplug.io/verify/… that anyone with the link can open without logging in. You agree it may show the parties’ display names, the licensed work, the license terms and dates, the current status, the file fingerprint, and the acceptance timeline. It deliberately excludes your messages, payment and escrow details, contact information, and raw IP/device data.
12. Enforcement and takedowns
When a license ends — it expired, or the creator revoked it for a cause such as use outside the granted scope, channels, or edits, or non-payment — continued use is no longer licensed. The creator can ask Plug to contact the brand to remove the content or renew the license; that notice is Plug enforcing its own marketplace terms, which both sides agreed to.
If the content stays up, Plug can help the creator prepare a copyright (DMCA) takedown notice to the platform hosting it. Plug only facilitates — it prepares notices and provides the verification record as evidence. Plug does not act as the creator’s legal representative and does not file any notice on the creator’s behalf; the creator remains the copyright owner and the sender of any platform takedown. Sending a takedown notice you know to be false can carry legal consequences (17 U.S.C. § 512(f)) — only send one if the facts are accurate and you have a good-faith belief the use isn’t authorized.
Pro content license terms
This is Plug's standard Plug Pro license language
This document has not yet had a dedicated attorney pass for Plug Pro’s off-platform, no-escrow structure. It is drafted in good faith from Plug’s Classic content-license terms, with the payment and dispute sections rewritten to describe how Plug Pro actually works. If anything here looks wrong or unclear, tell us at support@getplug.io.
1. What a content license is
A content license lets a brand pay a creator for defined rights to use a specific piece of the creator’s existing content — there is no new post to make. The grant is non-exclusive and the creator keeps copyright in their work. A license never transfers ownership: Plug does not offer a full copyright buyout.
The exact rights, channels, and duration for a license are shown on the offer before you accept, and the price is calculated and displayed up front.
2. License tiers and what they grant
Paid license tiers differ by how long the rights last. Across every paid tier the brand may repost the licensed content on its owned channels (organic and paid ads) and make basic edits — resizing, cropping, trimming, captions, and calls-to-action — that don’t misrepresent the creator:
- 30-day, 6-month, and 12-month licenses grant those rights for the stated term, after which they end.
- A perpetual license grants the same rights with no end date, and includes the whitelisting, off-social, and raw-footage options below at no extra charge.
3. Optional add-ons
Paid tiers can include any of these, priced and shown before you accept:
- Whitelisting (TikTok Spark Ads). The creator generates a Spark Ads authorization code in TikTok and provides it to the brand, who may then run ads from the creator’s handle for the authorized window. TikTok controls and enforces that window — when the authorization expires, TikTok ends the ad permission. Plug stores the code and dates but does not run or revoke the ads.
- Off-social. Extends the license beyond social to the brand’s own email and website / landing pages.
- Raw footage. The creator delivers unedited source files, which the brand may use within the licensed rights. Files are held in a private vault (see §5).
4. Payment, delivery, and when the term starts (Plug Pro — paid directly)
This is a Plug Pro license: payment is not processed by Plug. The brand pays the creator directly, by whatever method the two of you agree (bank transfer, invoice, a card processor of the creator’s choosing, or anything else) — Plug is not a party to that payment and does not hold, transmit, receive, or guarantee it. Plug’s only role is to track the deal and its status. There is no platform fee on a Plug Pro license — the price shown is what the creator receives.
The creator delivers the licensed content (and any raw footage) through the deal page. The license term starts once the creator confirms, on the deal page, that your payment has arrived — not automatically when you accept this offer, and not automatically when the file is delivered. Confirming payment is the creator’s own representation to Plug that they were paid; Plug does not independently verify it. Until the creator confirms, the license has not started and you should not rely on the rights described here.
5. Master files and access on expiry
Delivered master and raw files are stored privately. The creator can always access their own files. The brand can download the files only while the license is active; when a fixed-term license expires, the brand’s download access ends. Anything the brand has already lawfully published within its licensed rights is not retroactively revoked, but the license must be active (or renewed) to keep using the content going forward.
6. Renewals and extensions
A brand can extend a license that’s still active or renew one that has expired. As with the original license, renewal payment is made directly to the creator, off-platform — Plug tracks the renewed term but does not process the payment. The creator is notified each time a term is extended.
7. Disclosure and lawful use
Because a license covers content the creator already posted (and already disclosed if it was sponsored), no new creator disclosure is required at licensing time. If the brand runs the licensed content as a new advertisement, the brand is responsible for any advertising disclosure its own use requires (FTC, platform policy). Neither side may use the content in a way that is unlawful, misleading, or outside the granted rights.
8. Cancellation and revocation (Plug Pro — no escrow, no refund adjudication)
Because payment is direct and off-platform, Plug does not hold funds and cannot issue, adjudicate, or guarantee a refund. Before the creator delivers and confirms payment, either side can step back with no license granted. Once the content is delivered and the creator has confirmed payment, the license is active for its term.
If you believe the creator did not deliver as agreed, or the content isn’t what was licensed, that is a matter between you and the creator to resolve directly — including, if applicable, seeking repayment from the creator outside of Plug. Plug does not mediate, does not hold funds to release, and reaches no factual finding about payment or delivery disputes between the parties. If you paid the creator but never received the licensed content, Plug lets you flag that from the deal page so it’s on record and the creator is notified — but this creates a record only; it does not refund you or force any outcome.
If the creator has not confirmed payment, Plug will not treat the license as active and you should not expect the rights described in this agreement to have started.
Separately, the creator may revoke an active license for cause — including use outside the granted scope or channels, edits that misrepresent the creator, or failing to actually pay as agreed — as described in §12 (Enforcement and takedowns) below.
9. The Content License Certificate
Every content license is recorded in a Content License Certificate — a record of the agreement plus supporting metadata: a fingerprint of the licensed file, a Plug-recorded timestamp, and a log of both sides’ acceptance. Its purpose is to give both the creator and the brand clear, durable proof of what was agreed.
The certificate is not a notarized, government, or court-issued document, and it is not legal advice. Plug is not a law firm, a notary, or a registry — it keeps a record of a deal made on Plug. The certificate’s weight in any dispute is for the parties and any court or platform to decide; Plug makes no guarantee of any legal outcome.
10. Your acceptance is an electronic signature
When you accept a license, you agree that your electronic acceptance is a valid signature under the federal ESIGN Act and Washington UETA, with the same effect as a handwritten one. To record it, Plug logs your name and email as provided, a server timestamp, your IP address, your device/browser, and a hash of the exact terms you were shown. That acceptance log is part of the certificate; how we handle the underlying data is described in our Privacy Policy.
Because a Plug Pro brand accepts without creating a Plug account, this record is bound to the name and email you enter, not to a verified, persistent Plug identity — see §11.
11. Public verification
So either side can prove the deal to a third party, each certificate has a public verification page at getplug.io/verify/… that anyone with the link can open without logging in. You agree it may show the parties’ names, the licensed work, the license terms and dates, the current status, the file fingerprint, and the acceptance timeline. It deliberately excludes your messages, payment details, contact information, and raw IP/device data.
Because you accepted without a Plug account, your identity on the certificate is self-reported at accept time, not verified by Plug — the certificate does not carry the same identity assurance as an acceptance from a brand with a verified Plug account.
12. Enforcement and takedowns
When a license ends — it expired, or the creator revoked it for a cause such as use outside the granted scope, channels, or edits, or non-payment — continued use is no longer licensed. The creator can ask Plug to contact the brand to remove the content or renew the license; that notice is Plug enforcing its own marketplace terms, which both sides agreed to.
If the content stays up, Plug can help the creator prepare a copyright (DMCA) takedown notice to the platform hosting it. Plug only facilitates — it prepares notices and provides the verification record as evidence. Plug does not act as the creator’s legal representative and does not file any notice on the creator’s behalf; the creator remains the copyright owner and the sender of any platform takedown. Sending a takedown notice you know to be false can carry legal consequences (17 U.S.C. § 512(f)) — only send one if the facts are accurate and you have a good-faith belief the use isn’t authorized.
Creator content license terms
1. You own — or control — this content
By publishing a license offer you confirm that the content you uploaded is yours to license: you created it, or you otherwise own or control all rights needed to grant the license you selected. You are not licensing someone else’s work, stock or library content you can’t relicense, or anything you don’t have the rights to.
2. Everything in it is cleared
You confirm that you have the rights and permissions for everything shown or heard in the content, including:
- Music and audio — you hold or have licensed the rights to any track, sound, or voice used.
- People — anyone recognizable in the content has given you permission for their likeness to be used and licensed (you have any releases required).
- Other brands, logos, and trademarks — any third-party brand, product, logo, or trademark that appears is either incidental or something you have permission to include.
3. The license you're granting
You are offering the brand a non-exclusive license to use this specific piece of content on the tier you chose. You keep your copyright — a license is never an ownership transfer, and Plug does not offer a full copyright buyout. The exact rights, channels, and duration are the content-license terms shown on the offer and are calculated and displayed up front before either side confirms.
4. Your responsibility
You are responsible for the truth of this attestation. If a third party claims the content infringes their rights because something here wasn’t actually cleared, that’s on you, not on Plug or the brand who licensed it in good faith — you agree to cover Plug and the brand for claims, losses, or costs that arise from this attestation being inaccurate. Don’t offer content you’re not sure you can license.
5. Your acceptance is an electronic signature
When you publish this offer in-app, you agree that your electronic acceptance is a valid signature under the federal ESIGN Act and Washington UETA, with the same effect as a handwritten one. To record it, Plug logs your account, a server timestamp, your IP address, your device/browser, and a hash of the exact terms you were shown. That record is kept with the offer and carries into the license certificate if a brand buys it; how we handle the underlying data is described in our Privacy Policy.
UGC license terms
1. What a UGC license is
A UGC (user-generated content) deal is one where a brand commissions a creator to film new content for the brand to use — either raw clips the brand edits itself, or a finished edited video. It is different from a content license over an existing post: here the asset is made to order.
The grant is non-exclusive and the creator keeps copyright in the footage. A UGC license is a license, not a work-made-for-hire or an assignment — it never transfers ownership, and Plug does not offer a full copyright buyout. The brand’s rights to use the footage come solely from what is granted here, for the channels, uses, and duration shown on the deal and priced up front before either side confirms.
If the brand adds the “have the creator write the script” option, the script, shot list, and creative direction the creator produces are part of what the brand licenses: they travel with the same rights as the video they were written for, for the same uses and term. As with the footage, the creator keeps copyright in the script and the brand’s right to use it comes from this license, not a transfer of ownership.
2. Usage rights — owned channels are free; paid ads cost extra
Because the brand paid to have the asset made, using it on channels the brand owns is included at no extra charge, with no end date: the brand may post it on its own social feeds and profiles, its website and landing pages, and in its email. The creator does not separately charge for this owned-channel use.
The one thing that costs more is running the content as paid advertising (putting ad spend behind it), because a paid ad can keep earning for the brand over time. Paid-ad rights are optional and priced by how long they last:
- Organic use — included. Post it on owned channels forever, with no paid spend behind it. This is the default and adds nothing.
- Paid ads — 30 days, 6 months, or 12 months. Run it as paid ads on the brand’s channels for the chosen term, after which the paid-ad rights end (owned-channel use continues).
- Perpetual. Run it as paid ads with no end date, and includes whitelisting and raw footage (below) at no extra charge.
Basic edits that don’t misrepresent the creator — resizing, cropping, trimming, captions, and calls-to-action — are allowed across the paid tiers; a perpetual license also allows fuller creative re-cuts.
Paid-ad rights can also be added after delivery. If the brand started with organic-only use, it may buy a paid-ad tier later at the creator’s listed rate from the completed deal; that paid-ad term starts when it is purchased, the creator is paid their share, and the creator keeps copyright either way.
3. Whitelisting and raw footage
Two optional extras can sit on top of a paid-ad tier, each priced and shown before you confirm. There is no separate “off-social” add-on for UGC — the brand’s email and website are already part of the free owned-channel use above.
- Whitelisting (TikTok Spark Ads). The creator generates a Spark Ads authorization code in TikTok and provides it to the brand, who may then run ads from the creator’s own handle for the authorized window. TikTok controls and enforces that window — when the authorization expires, TikTok ends the permission. Plug stores the code and dates but does not run or revoke the ads.
- Raw footage. The creator delivers the unedited source clips, held in a private vault (see §6), which the brand may use within the licensed rights. Raw footage is included free with a perpetual license and otherwise optional.
4. What an edited deal delivers
In a raw deal, the unedited clips are the deliverable — the brand edits them itself. In an edited deal, the deliverable is the finished edited video. The edit fee pays for the edit, not for the raw clips: a brand receives the raw source files from an edited deal only if its license includes raw footage (i.e. a perpetual license, or raw footage added explicitly). This keeps raw footage a distinct right rather than something handed over by default.
5. Payment, delivery, and when the term starts
The brand pays the full price up front through Stripe and the funds are held in escrow. The creator then films and delivers the footage through the deal page; the brand reviews it and accepts (releasing payment), or requests a revision/reshoot within the included count. The license term starts when the footage is delivered and accepted, not when it is paid for, so the brand gets the full period it paid for. The standard Plug platform fee applies like any other paid deal (creator 8%, founding creators 4%; brand 8%).
When the deal includes a creator-written script, the creator submits the script through the deal page before filming, and the brand approves it or requests changes. Production — and the delivery clock — starts only once the script is approved. Script revisions are capped so the request can’t loop indefinitely; if the two sides can’t agree, either can open a dispute and Plug reviews the brief and the submitted script.
6. Files and access on expiry
Delivered footage (and any raw source files) is stored privately. The creator can always access their own files. Owned-channel use has no end date, but where the brand bought a fixed-term paid-ad right, its download access for that purpose ends when the term expires unless it is renewed. Anything the brand has already lawfully published within its licensed rights is not retroactively revoked.
7. Music and third-party rights
Audio matters for ads. Trending in-app TikTok/Instagram audio is generally not cleared for commercial or paid use. Where the creator delivers an edited video, they use only licensed or royalty-free music; where the brand edits raw clips itself, the brand is responsible for using only cleared/licensed audio in anything it runs as an ad. Neither side may use content, music, or other third-party material in a way that infringes someone else’s rights. Plug is a marketplace, not a music licensor or rights clearinghouse: it does not clear, supply, or verify audio or other third-party rights, and Plug has no liability for either party’s use of uncleared or infringing audio or material — that responsibility sits entirely with the party that chose and used it.
8. Disclosure and lawful use
If the brand runs the commissioned content as advertising, the brand is responsible for any advertising disclosure its use requires (FTC, platform policy), and confirms that responsibility when it sends the UGC offer. Because the brand — not the creator — distributes the footage, the creator carries no separate sponsored-post disclosure for a UGC deal. Neither side may use the content in a way that is unlawful, misleading, or outside the granted rights.
9. Cancellation, refunds, and disputes
Before the creator delivers, either side can step back and the deal is cancelled with no fee charged. Once footage is delivered and accepted, the license is in effect for its term. Platform fees are non-refundable. If the footage isn’t delivered as briefed, or isn’t what was agreed, open a dispute from the deal page; Plug’s team reviews the locked brief and evidence from both sides and reaches a resolution (refund, release, or split).
10. The Content License Certificate
Every UGC license is recorded in a Content License Certificate — a record of the agreement plus supporting metadata: a fingerprint of the delivered file, a Plug-recorded timestamp, and a log of both sides’ acceptance. Its purpose is to give both the creator and the brand clear, durable proof of what was agreed.
The certificate is not a notarized, government, or court-issued document, and it is not legal advice. Plug is not a law firm, a notary, or a registry — it keeps a record of a deal you made on Plug.
11. Your acceptance is an electronic signature
When you send or accept a UGC deal in-app, you agree that your electronic acceptance is a valid signature under the federal ESIGN Act and Washington UETA, with the same effect as a handwritten one. To record it, Plug logs your account, a server timestamp, your IP address, your device/browser, and a hash of the exact terms you were shown. That acceptance log is part of the certificate; how we handle the underlying data is described in our Privacy Policy.
12. Public verification
So either side can prove the deal to a third party, each certificate has a public verification page at getplug.io/verify/… that anyone with the link can open without logging in. You agree it may show the parties’ display names, the licensed work, the license terms and dates, the current status, the file fingerprint, and the acceptance timeline. It deliberately excludes your messages, payment and escrow details, contact information, and raw IP/device data.
13. Enforcement and takedowns
Owned-channel use is included for good, but paid-ad rights are limited to the tier and term bought. If a brand runs the content as paid ads without buying that right, or keeps running paid ads after the term ends, that use is outside the license. The most directly enforceable lever is whitelisting: because TikTok controls the Spark Ads window, paid promotion through the creator’s handle stops when the authorization expires.
For other paid-ad use outside the grant, the creator can ask Plug to contact the brand to stop or to buy the right. Plug can also help the creator get ready to send a copyright (DMCA) takedown — by assembling the verification record as supporting evidence — but Plug does not send, file, or perform the request and does not act as the creator’s legal representative. The creator sends any notice on their own, and should seek their own lawyer’s advice first. A takedown should be sent only in good faith — for content used outside the license, not against a deal whose license is still active — and sending one you know to be false can carry legal consequences (17 U.S.C. § 512(f)).
Gifted campaign terms
1. What a gifted campaign is
A gifted campaign offers a physical product in exchange for a post — no cash is paid to the creator. Creators pitch what they’ll make and you approve the pitches you like. There is no creative brief and no DM: the pitch you approve is the scope of the deal.
2. Your obligations as the brand
- Ship the agreed product within 10 days of receiving the creator’s address
- Describe the product and its estimated value accurately
- Only collect the shipping address — never request other personal data (phone, ID, payment)
- Not require content that violates law, platform policy, or these terms
3. Post window and disclosure
Approved creators post within 14 days of delivery — a fixed window for gifted campaigns. Every gifted post must disclose the gift (#gifted or #ad). Disclosure is enforced at verification and isn’t editable.
4. Fees
Gifted campaigns are free for up to 15 creators. Past 15, approvals are $2 per approved creator (the first paid batch has a $20 minimum). Founding brands run all gifted campaigns free. Already-approved creators are never charged retroactively.
5. Cancellation and reliability
Before shipping, either side may step back with no penalty and the spot returns. Repeatedly failing to ship after an address is provided pauses your gifted privileges pending review.
6. Content rights
A gifted post is the creator’s content on their own channel. Gifting does not grant you reuse, reposting, or paid-ad rights — license those separately through Plug if you want them.
Gifted pitch terms
1. Pitching
Pitching a gifted campaign does not reserve a spot and costs nothing. Your pitch describes what you’ll make — if the brand approves it, that pitch becomes the scope of the deal. There is no separate brief and no DM on gifted.
2. If you’re approved
- Provide a shipping address within 72 hours
- Post the content you pitched within 14 days of delivery
- Disclose the gift in your caption (#gifted or #ad) — it’s required and checked at verification
- Keep the post live through the verification window
3. No cash changes hands
A gifted deal trades the product for your post — there is no payment. The product’s estimated value is informational only.
4. Missing the window
If you accept a product and don’t post within the window (plus a short grace period), the deal is cancelled as a missed window. That counts against your Plug Score, and repeated misses limit or suspend your gifted pitching.
5. Your address
The shipping address you provide is used only to send the product. It is shared with the brand for fulfillment and nothing else.